Friday's estimates are out for the box-office and no surprise in guessing that Will Ferrell comedy looks likely to take the weekend as it scored $9 million on Good Friday. What is surprising is that none of the new entries looks likely to make much of a splash. "Grindhouse" may be the most well-reviewed major release of the year so far, but despite much hype and promotion it pulled in a mere $5 million on Friday. The film was admittedly hampered by its R-rating and three-plus hour runtime, but considering the rabid fanbase of the directors and the demographic the material targets it should have been a prime day for that audience. The number sadly can't be considered anything less than disappointing, especially considering the (at least) $55 million budget.Still it fared better than the other films opening this week, "Are We Done Yet" looks likely to equal "Grindhouse" for a $15m tally over the three-day weekend. Hilary Swank spooker "The Reaping" took a mere $3.8m on Friday and the woeful "Firehouse Dog" a deservedly terrible $1.6m. More detailled stats tomorrow.
1 comment:
I surfed past some annoying crap on Fox News in which they griped about Grindhouse opening on Good Friday, and I wanted to slap every pompous churchgoer on their collective face. Thinking the entire fucking world should stop and respect your holidays is as bad as rioting over lame cartoons.
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