First rule of Horrorthon is: watch horror movies. Second rule of Horrorthon is: write about it. Warn us. Tempt us. The one who watches the most movies in 31 days wins. There is no prize.
Monday, January 28, 2008
Horrible movie takes weekend box office
By Thomas K. Arnold, Special for USA TODAY
It was a good weekend for 20th Century Fox. The studio's Meet the Spartans opened at No. 1 with an estimated gross of $18.7 million, beating back stiff competition from fellow newcomer Rambo and holdover Cloverfield.
Spartans" showing is stunning; most prognosticators had figured the spoof comedy would bring in maybe $12 million and open at No. 3 or No. 4.
Sylvester Stallone appears well on his way toward repeating his Rocky box office comeback with a new take on his other famous on-screen character, released by Lionsgate and the Weinstein Co. Coming two decades after Rambo III, the fourth installment fought back a wave of skepticism for a strong No. 2 finish, bringing in $18.2 million.
It was another Fox film, the comedy 27 Dresses, that finished the weekend at No. 3, with $13.6 million.
Paramount's monster film Cloverfield, after a bigger-than-expected opening last weekend, experienced a bigger-than-expected drop of 72% this weekend to finish at No. 4 with $12.7 million.
Sony Pictures comedy Untraceable opened at No. 5 with an estimated gross of $11.2, breaking out of its expected female-oriented audience to capture a fairly even split.
And the season's little charmer Juno keeps chugging along, picking up another $10.3 million (good for No. 6) after its four Oscar nominations, to push its total box office take past the vaunted $100 million mark.
Another notable milestone: Alvin and the Chipmunks, Fox's attempt to revive a baby boomer franchise, passed $200 million.
It could be said everyone had a good weekend, as the box office overall is projected to be up 32% from the comparable weekend last year.
The rest of the top 10: The Bucket List, $10.2 million; There Will Be Blood, $4.9 million; National Treasure: Book of Secrets, $4.7 million; and Mad Money, $4.6 million.
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