Thursday, April 14, 2011

You're wrong! 20 box office misconceptions


#6

PERCEPTION: Casino Royale saved the failing James Bond franchise.

REALITY: James Bond was doing just fine without it. The last Pierce Brosnan film before Casino Royale was Die Another Day. It made $161 million domestically. Casino Royale? It made $167 million domestically, except Casino Royale cost $150 million to make and Die Another Day only cost $142 million. Do the math and the number you'll come up with is that Casino Royale did almost exactly as well as the last James Bond movie before it. Even if you count international box office, Casino Royale only did slightly better than the already profitable Die Another Day, and that's even after four years of ticket price inflation between the two films. Bond was immensely profitable before Casino Royale and remained just about as immensely profitable afterward.

Read them all here

1 comment:

DKC said...

Still, I'll take Daniel Craig over Brosnan any day of the week. Hoo-whee, is he a cutie!!

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