Monday, January 17, 2011

Box Office



From ew, With data now in for half of the four-day holiday weekend, it appears that The Green Hornet will finish the frame slightly stronger than initially expected. According to studio estimates, the Seth Rogen superhero movie won the three-day weekend with $34 million. That’s the third-highest January debut ever, following 2008′s Cloverfield and the 1997 re-release of Star Wars. The $110 million action film is on pace for an estimated four-day harvest of $40.5 million, which would rank as the second-best Martin Luther King, Jr. weekend opening (also after Cloverfield). The Sony release predictably skewed male, with 61 percent of the audience sporting a Y chromosome, and 3-D screens accounted for 69 percent of the film’s business.

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1 comment:

DKC said...

That revenue is bound to drop pretty rapidly based on the reviews. Sounds awful.

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